Music: Stevie Wonder
STEVIE WONDER TO BE INDUCTED INTO NAACP IMAGE AWARDS HALL OF FAME
39TH NAACP IMAGE AWARDS Ceremony Thursday, February 14, 2008
Stevie Wonder Kicks Off Birthday By Premiering The First Music Descriptive Video Ever
The legendary singer/ songwriter/musician Stevie Wonder appears in the first ever descriptive music video.
(PRNewsFoto/) LOS ANGELES, CA USA 05/13/2
Wonder Unveiled Breakthrough Music Video Using Description Technology For Blind And Low Vision Music Fans
Stevie Wonder kicked off his birthday (which is May 13) celebrations early this week by unveiling a groundbreaking new music video incorporating description technology at a Los Angeles press conference this past Monday, asking attendees, to, "travel with me and see with your ears," providing the audience with blindfolds to experience the premiere of his new music video, "So What The Fuss."
The debut single from his soon to be released new album, A Time To Love, is the first music video in history to be enhanced with a second, descriptive audio track to be made accessible to people who are blind or have low vision.
Dozens of press conference attendees in both L.A. and satellite-linked New York City, including Wonder's daughter Aisha (who appears on the new album) were treated to the historic, descriptive narration, recorded by hip hop star Busta Rhymes.
"Ten million blind people, as well as those with low vision, will now be able to 'see' music videos," stated Wonder. "Thanks to this new video description technique, passionate music fans that have not been able to share the same experience as sighted fans will now experience music videos in a more complete way, enjoying what is happening visually as well as musically."
"I always used to bug them, 'tell me what's going on. Tell me what's happening.' Well, music fans don't want to be asking people every five seconds what's happening in their favorite videos either. For me, this whole process is indicative of the spirit behind A Time To Love. There's a time to talk about what you plan to do, and there's a time to actually do something and make a difference. I believe that anything that you can visualize in your mind that's for the good of mankind is truly worth seeing fulfilled. It's my joy to be the first, but this breakthrough is far bigger than me."
Source: Universal Records