Entertainment Magazine: TV: Cartoon Network

Cartoon Network Creates The Cartoonstitute

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Artist-Led Division To Create Huge Volume of Animated Content

Continuing its long-standing tradition of developing innovative and original animated content, Cartoon Network announced today the creation of The Cartoonstitute, a new initiative designed to dramatically increase the animation development slate for the network.

Produced primarily by Cartoon Network Studios, The Cartoonstitute will endeavor to create up to 150 pieces of programming over a period of 20 months.

A veritable think tank for animators, the program will be artist-led and spearheaded by animation veterans Craig McCracken (The Powerpuff Girls, Foster's Home for Imaginary Friends) and Rob Renzetti (My Life as a Teenage Robot, Dexter's Laboratory), who will create an in-house, all-star team of artists, directors, storyboarders and writers generating content suitable for distribution across a number of platforms. McCracken will serve as executive producer and Renzetti as supervising producer reporting to Rob Sorcher.

"The Cartoonstitute will create an unprecedented swift development track for animated pilots," said Rob Sorcher, Chief Content Officer for Cartoon Network.

"This program is unique in that it is run by artists themselves who understand what it takes to create the right environment for success. The Cartoonstitute continues the tradition of Cartoon Network being the best place for ground-breaking animation and will create a new generation of show runners in addition to fantastic new animated content for Cartoon Network."

Cartoon Network (CartoonNetwork.com), currently seen in more than 91 million U.S. homes and 160 countries around the world, is Turner Broadcasting System, Inc.'s ad-supported cable service offering the best in original, acquired and classic animated entertainment for kids and families. Overnight from 10:30 p.m.-6 a.m. (ET, PT), Cartoon Network shares its channel space with Adult Swim, a late-night destination showcasing original and acquired animation for young adults 18-34.

Turner Broadcasting System, Inc., a Time Warner company, creates and programs branded news, entertainment, animation and young adult media environments on television and other platforms for consumers around the world.

Source: Cartoon Network
ATLANTA, April 3, 2008 /PRNewswire/ --

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