Fandango Breaks Records During Historic Box Office Summer
The Nation's Leading Moviegoer Destination Reports Unprecedented Growth in Traffic, Ticket Sales and Screens
Fandango (http://www.fandango.com/), the nation's leading moviegoer destination, announced that Summer 2007 was a season to remember for the company. New highs were reached in the following areas:
-- Unique visitor traffic growth: Fandango hit an all-time traffic high last month, garnering 8 million unique visitors, according to Nielsen Net//Ratings (10 million unique visitors, according to comScore Media Metrix). Fandango's month-over-month (July 2006 vs. July 2007) visitor traffic also grew by more than 40%, according to Nielsen.
-- Ticket sales growth: Fandango has seen a 147% increase in ticket sales month-over-month, according to internally sourced numbers. The summer produced the company's two top ticket-selling months and most highly-trafficked months to date (May and July 2007, respectively).
-- Fandango records broken: In May 2007, Fandango enjoyed its best-selling month to date, thanks in part to Spider-Man 3, which broke Fandango's hourly and daily sales records (selling more than 10 tickets per second during peak periods) and Pirates of the Caribbean:
At World's End, which contributed to Fandango's best-selling holiday weekend.
Then, a mere two months later, July 2007 claimed the new record as Fandango's best-selling month in company history, with Harry Potter and the Order of the Phoenix, Live Free or Die Hard, Transformers, Ratatouille, The Simpsons Movie and Hairspray, selling out thousands of show times.
-- Expansion of national footprint: Fandango has added more than 500 U.S. screens in the last few months, and now tickets to 15,500 screens nationwide.
"Our growth in traffic, ticket sales and screens demonstrates that more and more moviegoers are seeing Fandango as the most convenient way to go to the movies," says Ted Hong, VP of marketing for Fandango. "It shows that we are not only the premier movie ticketing site on the Web, but also a top online destination for fans to find comprehensive movie information, including exclusive film clips, trailers, photos, celebrity interviews, user reviews and more."
Fandango theater partners include the nation's leading exhibitors: AMC Theatres, Carmike Cinemas, Century Theatres, Cinemark Theatres, Edwards Theatres, Regal Cinemas and United Artists Theatres, as well as American Cinematheque, Brenden Theatres, CineArts Theatres, Cinebarre, Cineplex Odeon Cinemas, Cobb Theatres, Hollywood Theatres, IMAX, Kerasotes Theatres, Majestic Crest Theatre, Premiere Theatres, R/C Theatres, Wehrenberg Theatres and Winchester Theatres.
Source: Fandango, Inc.