With all the robust energy, excitement, and flavor you’ve come to expect from the cultural movement known as
OYE Fest, organizers are excited to announce details for this year’s event, taking place on October 04 in the heart of the city at Mercedes-Benz Stadium’s most well-known pre-game tailgating spot- ‘Lot 432.’
Featuring top-level production across multiple stages, the lineup will showcase a full spectrum of Latinx performers, including local, regional, and emerging talent. Returning to its indie-based urban roots that began in 2018, headliners for OYE Fest 2025 include Puerto Rican rapper
Álvaro Diaz; reggaeton duo
Alexis y Fido returning to Atlanta for the first time in ten years; Mexican-American singer, rapper, and activist
Snow tha Product; street sweeper turned TikTok phenom musician
Macario Martinez and Latin GRAMMY-winning sensation
pablopablo.
By intentionally curating a platform for local and emerging Latinx artists, encouraging community cohesion and cultural pride- De Atlanta Pa’ Atlanta, OYE Fest has further expanded its lineup to reflect this inclusivity, with such artists as Grupo Rye; Calderoky; Uriel U.M.C.; DJ EU; Lilly Yan; Butch Vega; Felicita; B.Bruja; Jui; Dzuan Fresh; Rob Session; Montsy; Lizion; Eduardo Franco; Venez; Maria Ferreira; El Colmillo; El Cézar; Markez; Johnny Juelz; Gente de Noche; Ruthless Geo; DJ Noise, and Julio Van Bustos. Luis Trevino and Julio Angel will host the one-day event.
Curated by co-founders Randall Ruiz and Margarita Rios, OYE Fest is more than just a music festival, blending music with art, culture, and progressive activism to provide representation and pride for Latinx creatives. Passionate about supporting causes vital to the Latin community, the festival gives immigrant advocacy efforts, such as DACA and organizations like United We Dream, a platform to be heard by a wider audience. It builds environments that are welcoming, inclusive, and safe for all — particularly emphasizing the voices of Afro-Latinx, queer, and women-identifying individuals. Additional details on represented programs, artists, vendors, and food will be announced in the coming weeks.
“OYE Fest creates spaces where Latin culture is celebrated and uplifted — because visibility leads to representation, and representation leads to change,” says Margarita Rios, co-founder of OYE Fest. “Since we began this in 2018, it’s always been more than just a music festival — it’s a cultural movement rooting Latinx identity firmly into Atlanta’s creative and social landscape.”
All ticket options for OYE Fest go on sale Wednesday, June 18 at 12p EST, starting at $65 before fees. General Admission tickets include access to the festival grounds, vendor market, and installations. VIP passes- 21+ include express entry, main stage VIP viewing area with first-come-first-served seating options, VIP bar, and air-conditioned restrooms. For full details and all ticket options, visit
www.OYEFest.com. A ticket-carrying adult must accompany guests 16 years or younger, and children under 9 are free. OYE Fest is an All Ages event.